Nowadays almost everything can be done from a mobile device. Whether it’s on a smartphone or tablet, people conduct most of their lives through these ingenious devices. However, how has the business sector received the introduction of mobile solutions? Many have probably noticed the benefits of utilizing such devices for mobile payments in the field, menu display and ordering options, and other effective marketing tactics. With the rapidly diminishing use of cash for transactions, many credit card processing companies and other start-ups have developed Tablet POS software and payment gateways that replace a traditional POS System.
The Strawhecker Group recently released a new report titled Tablet POS: Merchant Insights and Company Research. The report emphasizes research from the U.S. Small Business marketplace as well as comparisons of current tablet point-of-sale (POS) providers. The findings of the report gauge the level of interest and values associated with the use of a tablet POS system based upon surveyed individuals. The findings were quite shocking.
Nearly half, 45 percent, of the respondents reported they would consider using a Tablet POS system to replace their current software, and even more interesting, 41 percent said they would consider using a Tablet POS system to replace their current traditional checkout counter. Other interesting analytics revealed a desire to use Tablet POS software in the store but away from the checkout, on deliveries, and even as a table service. These findings signify a significant desire to transfer their POS system over to a mobile platform. The generally accepted trend is that this desire is anticipated to increase in the coming years.
The findings distinguished that the main hurdle preventing businesses from making the transition to a Tablet POS system was the initial costs. Closely following that was the lack of need for a new terminal, the disruption/training required to implement the system, and existing contracts binding merchants to the current POS system. Regardless, with the growing using of tablets and mobile platforms, it would seem that these hurdles will soon diminish, if not completely dissolve.
This survey was conducted with a sample of five different vertical markets including: restaurant, retail sales, retail food, services, and dealers/repair shops. The strongest interest in the Tablet POS system concept was found in the restaurant and business/personal services firms. Food retailers expressed the lowest interest in making a transition, more than likely due to the low use of in-person transactions. This report does not take into consideration the fact that mobile devices could be used for inventory management.
Several other findings in the report cover acceptable price points, top value drivers, and importance ratings on terminal features. Findings and quotes from two focus groups are included in the report and offer insights into user issues and perceptions regarding a Tablet-POS concept and point-of-sale systems in general.